AI Expansion Strategy

Strategically, Klaviyo is pivoting toward an autonomous B2C CRM powered by AI agents such as Composer and Customer Agent. The newly launched Custom Skills for Customer Agent product is positioned to extend Klaviyo’s reach beyond marketing into service and CRM, potentially expanding its addressable market and raising average revenue per user. Analysts projecting a $2.2 billion revenue, $110.6 million earnings target for 2029 now revise forecasts upward, assuming rapid Agentic AI adoption. The firm’s valuation may shift accordingly; Morgan Stanley now rates the stock Overweight with a $34 price target, while Jefferies assigns a $29 target and anticipates 25 % growth.