AI‑Driven Cost Cuts
AI‑Driven Cost Cuts
The programme targets annual cost savings of £600 million (≈ $792.5 million) by 2028, a lift from the previously announced £500 million by 2027. Savings come from streamlining operations, consolidating the manufacturing footprint—closing the Heidelberg factory in South Africa—and shifting back‑office functions to technology and business‑services providers. The restructuring is described as AI‑driven, aiming to increase agility, cost discipline and technological capability.
30/06/2026 | British American Tobacco p.l.c.