Dealer Cloud

Cars Commerce Inc. (NYSE: CARS) announced a partnership with Del Grande Dealer Group and Salesforce to launch DealerCloud LLC, a new automotive CRM built on Salesforce’s Agentforce Automotive platform. The solution targets long‑standing inefficiencies in auto‑retail CRMs by offering a modern, intuitive system that merges data across OEMs, retailers, and buyers, and incorporates AI‑driven automation to streamline operations. In initial testing at 15 dealerships, DealerCloud reduced the sales cycle by 30 %–40 % and increased the close rate for internet leads by 30 %, while new hires achieved 38 % more sales during the pilot. The company plans to roll out a broader pilot and showcase the product at the National Automobile Dealers Association (NADA) Show in Las Vegas. Julien Schneider, Cars Commerce’s chief strategy officer, highlighted that the collaboration aligns with the firm’s mission to simplify car buying and selling and deliver clear value to dealers. The initiative underscores Salesforce’s role in enabling independent software vendors to create industry‑defining solutions on a trusted, scalable foundation.